Snapchat, and Kylie Jenner, in hot water over 'blackface' filter

Snapchat is cladding critique for introducing a Bob Marley filtrate to its app which pastes the former singer’s cheek o'er the user’s, adding toon dreadlocks and a cap.
The societal media party is beingness accused not solitary of introducing the digital tantamount of blackface, but too for the timing of the strain: it appears to let been introduced to scar 20 April (or 4/20), an crucial day in sess polish – but cipher to do with Bob Marley himself, international of the musician’s own affaire with cannabis.


— Rosie (@rsiereilly)
April 20, 2016
hoooooooly damn @Snapchat what the shag were you mentation with the Bob Marley blackface trickle?



Aaisha Dadi Patel, a author for Southward Africa’s Everyday Vox, aforementioned that “the trickle is a mannikin of blackface, ethnical annexation, and altogether problematic… This is a impersonation of a melanise soul.
“Besides that, Snapchat is reduction the bequest of a melodious bang-up to smoke locoweed.”


— ℳ (@QMVIA)
April 20, 2016
I'm sick by what I've seen from @Snapchat nowadays, candidly cannot trust this.





— ℳ (@QMVIA)
April 20, 2016
How many more multiplication bequeath racialism be napped off for amusement or entertainment?




Related: Snapchat messed up with its Bob Marley protection, quetch and bare | Michael Arceneaux

Outstanding Snapchat users birth already ejaculate nether ardor for exploitation the filtrate themselves: renown Kiley Jenner posted a couplet of videos of herself performing about with the percolate, eliciting critique from others.

The Protector asked Snapchat whether it considered the optics of such a trickle ahead peal it out, and whether the strong consulted anyone terminated whether or not it power be unsavory or injurious. Snapchat aforementioned:






The lense we launched nowadays was created in partnership with the Bob Marley Demesne, and gives multitude a new way to contribution their grasp for Bob Marley and his euphony.

Millions of Snapchatters deliver enjoyed Bob Marley’s euphony, and we deference his living and achievements.